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VISUAL EVENT AS AN EDUCATIONAL INNOVATION // ΠΡΑΞΗMΑ. Journal of Visual Semiotics. 2018. Issue 1 (15). P. 134-156

The author present the results of the research into the change of mediation in the contemporary educational communication. I observe how those changes lead towards the change of the traditional role and functions of a teacher and educational communication in an educational event in particular. The objective of the presented research is to detect the interdependence between semiosis of education and the type of mediation in an educational situation. The author presents are opportunities and risks of innovative educational technology. In its basis is the ideology of the educational experiment of American scientists Gregory Bateson and Sigmunt Bauman. The training session is organized as a visual event. The mediator in the educational conflict is a static image (photo). Everything that happens in the classroom is fixed on the voice recorder. The second stage of my research work became the analysis of educational situations transcripts. At that stage we draw upon the practices of discourse analysis focused upon the relations between the participants of communication demonstrated in discourses. I believe that the interest to such ‘local’ (occurring in a classroom) could cast a light upon the nature of such interaction but also reveal the micro-processes occurring in educational community and practices.

Keywords: iconic turn, visual stimulus, educational technology, visual artifact, educational event, educational conflict, presupposition, communicative strategy, communicative transgression, educational experiment